The Newsletter Plugin integration for Google Analytics
Google Analytics addon enables the GA campaign tracking by adding the GA tracking parameters to all links in your newsletter. You can pair your paid links campaign with your mail marketing campaign.
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Single newsletter settings
The tracking parameters (campaign, source, medium, …) can be set per newsletter with fixed values or placeholders.
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Works with Automated
Automatically generated newsletters by Automated can be enabled for GA tracking, using placeholders to differentiate every single newsletter.
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Side by side with standard tracking
Newsletter standard tracking can work alongside GA tracking: they will both keep functioning and collecting data.
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External domain option
Tracking can be applied to links to external domains as well.